Corporate News
The internal and external dual drive gathers strength to go to sea! MIJOINT intelligent technology comprehensively accelerates global high-quality development layout
With the new round of restructuring and resource integration in the global industrial automation industry, 2025 will become a critical year for MIJOINT intelligent technology to promote high-quality global development. Relying on a series of precise strategic adjustments and industrial layout, the company has successfully established a two-way development model of "internal deep cultivation and quality improvement, external expansion and expansion". Its comprehensive strength and core competitiveness in the global market have been improved by leaps and bounds, and it has officially entered a new stage of international development.
1. Deeply cultivate endogenous growth: M&A integration strengthens core technology chassis
In order to further consolidate technical barriers and improve the product matrix, MIJOINT Intelligent Technology completed the wholly-owned acquisition of Shenzhen Xintada Automation Equipment Co., Ltd. This is also an important strategic move for the company to deepen endogenous growth and strengthen core competitiveness in the past two years. It is reported that Xintaida has been deeply involved in the field of consumer electronics precision assembly equipment for more than ten years, and has accumulated a profound industry background in technology research and development, customer resources, and process implementation. It is highly complementary to the main business of MIJOINT Intelligent Technology, and its integration value is very prominent.
At the technical level, New TEDA holds a number of core invention patents in the fields of visual positioning and flexible grasping, and has solid technical accumulation. It can form an efficient linkage with MIJOINT's existing modular equipment platform architecture, fill in the shortcomings of segmented processes, and further enrich the technical dimensions of the company's intelligent manufacturing solutions.
In terms of customer resources, New TEDA has long-term services for leading consumer electronics companies such as Huawei and OPPO. Its high-quality customer circle and mature cooperation system can perfectly connect with the existing business ecosystem of MIJOINT Intelligent Technology, forming a strong customer synergy and helping the company deeply bind the domestic high-end manufacturing market.
The implementation results of this merger and acquisition integration have quickly emerged. After the integration of the R&D teams of both parties, they quickly jointly polished and launched a new overall assembly solution for smart wearable devices. The advantages of technological synergy were fully realized, which intuitively reflected the core value of this resource integration and provided strong support for the company's segmented track expansion and product iterative upgrades.
2. Accelerate expansion: landing in Southeast Asia and deeply exploring overseas core markets
After completing the integration of domestic industrial resources, While consolidating the foundation for local development, MIJOINT Intelligent Technology continues to promote global layout, taking the Southeast Asian market as the core position for overseas expansion, and deeply taps the dividends of Southeast Asia's electronic manufacturing industry by establishing local companies and building local service teams.
2.1 The Malaysian subsidiary is officially operational and builds a regional service core hub
In the second quarter of 2025, the Malaysian subsidiary of MIJOINT Intelligent Technology successfully completed registration and officially put into operation. The subsidiary is located in the Penang Technology Park, which has mature industrial facilities. The park gathers a number of leading global semiconductor companies such as Intel and ON Semiconductor. It not only has a complete industrial chain and a mature industrial atmosphere, but also gathers a large number of high-end technical talents, providing excellent conditions for the company's localized operations and technical services.
As the core service center of MIJOINT Intelligent Technology in Southeast Asia, the Malaysian subsidiary is mainly responsible for coordinating core work such as technical docking, equipment operation and maintenance, and after-sales support in the region.The company has established a professional localization technical team of 20 people, which can cover multiple markets in Southeast Asia such as Malaysia, Vietnam, and Thailand, and achieve rapid response to customer needs within 48 hours. This layout effectively shortens the company's overseas service radius, completely improves the pain points of low efficiency and high cost of traditional cross-border services, and greatly improves the overseas customer service experience.
2.2 The preparations for the Thailand branch are accelerated and the industrial layout in Southeast Asia is improved
In order to further improve the market layout in Southeast Asia, MIJOINT Intelligent Technology is making every effort to promote the preparations for the Thailand branch, which is expected to be officially established in the first quarter of 2026. After the Thailand branch is put into operation, the company will form a three-dimensional service network with Malaysia as the core and Thailand as the fulcrum, radiating throughout Southeast Asia, and fully undertake the needs of the rapidly developing electronic manufacturing industry in the region. Public industry data shows that the market size of high-speed cables and connectors in Southeast Asia has exceeded US$3 billion in 2024. The growth potential of the track is huge, and the company's early layout can accurately seize market dividends.
3. Comprehensive strategic upgrade: from product export to localized in-depth operation
A series of domestic and overseas layout actions mark the completion of a key upgrade of the global development strategy of MIJOINT intelligent technology. Previously, the company's overseas business mainly relied on the agency model, which had many limitations such as lagging market response, weak customer linkage, and insufficient service stickiness, which restricted the in-depth expansion of overseas markets to a certain extent.
At this stage, through the comprehensive layout of domestic enterprise mergers and acquisitions, the establishment of overseas localization teams, and the establishment of regional service outlets, the company has achieved dual breakthroughs in technology research and development strength and global service capabilities. Compared with the pure product export model, the localized operation system can more accurately adapt to the customized needs of overseas customers, respond quickly to market changes, and lay a solid foundation for software and hardware to undertake large, long-term, and stable international orders.
Based on the company's internal business calculations, as overseas markets such as Southeast Asia are gradually implemented and business potential continues to be released, the proportion of MIJOINT intelligent technology's overseas business revenue will increase significantly, from 12% last year to 25% in 2025. The rapid growth of overseas business will become a new core engine for the company's performance growth and continue to promote the global development of enterprises into a new track of high speed and high quality.